Richie Rich is the stage name of Richard Serrel, an Oakland, California-based rapper. He had a minor hit on his own (Let's Ride) in the early 1990s and performed on one version of I Got 5 On It by The Luniz. He is notable for being an early influence on rapper Snoop Dogg,
both in vocal style (they both have a laid-back, drawling delivery),
and in the naming of their groups - Snoop has stated that 213 (consisting of Snoop, Nate Dogg and Warren G)
was inspired by Rich's 415, named after the area code of Oakland...
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